Google recently completed its Spam Update launched at the beginning of the month, after 15 days of deployment. This update aims to combat large-scale content abuse, expired domain abuse, and site reputation abuse. Two of the new policies were immediately put in place, while the third will take effect in May. At the same time, […]
Google integrates SafeSearch with Search Console for more granular control over explicit content Google recently moved the SafeSearch tool to Search Console, giving site owners the ability to control the level of explicit content in their search results. This integration also allows you to report any inappropriate pages that may appear despite the SafeSearch filter
Behind the scenes of the work of Google Quality Raters revealed by an ex-employee Ex-Google Quality Rater’s Experience Reveals Secrets of Working Behind the Scenes A former Google Quality Rater, Cyrus Shepard, recently shared his experience after working for Appen, a company contracted by Google. Unfortunately, the termination of the contract between Google and Appen
OpenAI: Revolutionizing online search according to Sam Altman In a recent interview, Sam Altman, CEO of OpenAI, shared his bold vision for the future of online search. Unlike the idea of ​​creating an improved version of Google, Altman aspires to completely rethink the way users access information on the web. An innovative approach to online
Google steps up its fight against online spam Google recently shared details about manual spam actions, aimed at combating aggressive techniques used by some sites that violate spam rules. These actions can have a significant impact on a site’s visibility in search results. Learn how to identify, remediate, and avoid spam penalties. What is a
Google replaces Outlook with Forums to improve user experience Google recently announced that it was replacing its “Perspectives” search filter with “Forums.” This decision follows user feedback indicating that the term “Forums” was more intuitive to reflect filtered content. Name change for better user experience The name change from “Perspectives” to “Forums” aims to make
Don’t neglect the content of your category pages: 6 tips for optimal results When it comes to category pages, it’s essential not to rest on your laurels. Indeed, Skye Sonnega warns against the bare minimum that many sites offer, emphasizing that polished content can significantly improve keyword visibility, traffic and revenue generated. Find out how
Google reveals the truth about Crawl Budget and content prioritization In a recent podcast on YouTube, experts from Google lifted the veil on the concept of Crawl Budget and explained how the search engine determines which content to index. In summary, to attract indexing robots, it is essential to offer quality content and an optimal
Google Clarifies Role of Core Web Vitals and On-Page Experience in Search Ranking Google recently made important clarifications regarding Core Web Vitals and other page experience signals in search rankings. According to the updated documentation, Core Web Vitals are actually used by Google’s ranking systems. In addition, Google recommends achieving good Core Web Vitals scores
Google strengthens its vigilance towards AI-generated content The recent update of the guidelines for Google’s Search Quality Raters highlights the American giant’s growing distrust of content created by artificial intelligence. Indeed, Google now identifies low-quality pages as those whose AI content is not clearly marked, which can result in incorrect or outdated information for users.
