SEO

les dernières innovations de Google Cloud Next 2024 !

Lors du Google Cloud Next 2024, de nombreuses annonces ont été faites, notamment autour de Gemini, une technologie révolutionnaire dans le domaine du cloud computing et de l’intelligence artificielle. Cette nouvelle version, Gemini 1.5 Pro, offre des fonctionnalités avancées telles que l’analyse de fichiers audio, ouvrant ainsi de nouvelles perspectives pour les utilisateurs. Gemini vise […]

les dernières tendances SEO décryptées

Les recommandations de Google pour améliorer votre référencement Google et Bing livrent quelques conseils essentiels pour optimiser le référencement de votre site. Parmi les points abordés cette semaine : l’importance de se concentrer sur les liens externes, les corrections à apporter après la dernière mise à jour majeure, l’évaluation du contenu en fonction des standards

end of free and changes for you

Google plans to revolutionize access to information by introducing a paid model for certain AI search features, such as SGE. This decision, if it comes to fruition, would mark a turning point in the history of the technology giant, whose primary mission is to make information accessible to all. This initiative raises concerns among publishers

Users first: absolute priority!

SEO strategy: the importance of focusing on the user rather than Google The question of the effectiveness of traditional SEO strategies is increasingly being asked, as Google emphasizes the importance of user satisfaction. Some experts believe that Google is smart enough to recognize and reward quality content, while others advocate an approach focused on technical

AI assistant Leo (Brave): accessible everywhere on iOS!

Brave presents its AI assistant, Leo, on iOS: a revolutionary and privacy-friendly experience Leo, the AI ​​assistant built into the Brave browser, is coming to iOS devices, offering users a unique and secure experience. With innovative features such as text-to-speech and document integrations, Leo promises to revolutionize the way we browse the web, while ensuring

Identify and resolve INP issues

Google releases guide to troubleshooting Interaction to Next Paint (INP) Google recently launched a new measurement criterion, Interaction to Next Paint (INP), to evaluate the responsiveness of websites. Replacing First Input Delay (FID), INP has become a key indicator of Core Web Vitals. To help developers and SEO professionals optimize this metric, Google has published

Fast crawl without sacrificing quality: revelations from Gary Illyes!

Google is embarking on a mission to reduce its crawling activity, emphasizing quality over quantity. Google analyst Gary Illyes reveals his goal of simplifying the crawling process to focus on the most relevant URLs. The search engine thus wishes to improve the efficiency of its exploration while reducing its data consumption. The quality of the

End of Universal Analytics, act now!

Google announces the end of Universal Analytics for 2024 Google recently informed its users via email that all Universal Analytics services and APIs will be disabled from July 1, 2024. This decision involves migrating to Google Analytics 4 to continue accessing data. The end of Universal Analytics on July 1, 2024 Universal Analytics properties will

new tools in French to check the information!

Google is stepping up its fight against online misinformation this International Fact-Checking Day. The firm announces the expansion of its “About this result” and “About this image” tools in 40 new languages, including French, to provide more context to users during their online searches. About this page: a window into site reliability The “About this

New features to boost your SEO!

Google reveals its latest news: AVIF images, advertising impact, About and Contact Us pages, and Core Web Vitals scores Google is preparing support for images in AVIF format in its search engine. This development comes after WordPress added this support, following Apple’s example. Tests showed that some searches in Google Images returned AVIF files, suggesting

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